Thomas has spent thirty-five years in information technology and now specialises in “Local Search Optimisation” or Local SEO.
He has been a co-founder and director of several Information Tec
It is as well to establish how you are going to measure success before spending money on any marketing campaign. This applies whether it is TV, posta...
What do we mean by “rank number one”. This means that when someone is searching for the main category used on your Google My Business listing in your...
Having a strong online reputation is a very good way to win more customers as it has a wider reach than “word of mouth” recommendations. It is, theref...
There are several reasons why online reviews help local businesses to increase their sales. We outline the main reasons why local businesses should a...
If you plan to relocate your business there are many steps involved in the project, including your online visibility. The comments below apply just a...
There are many businesses that have multiple locations and for some, such as franchises, that is their business model. Even very small businesses may...
The answer to whether you can rank in a city nearby is Yes and no. Local rank is determined by three main factors Relevance, Proximity, and Prominenc...
Why should a local business worry about voice search? Research suggests that voice search is growing fast and we go through some data points to show i...
It can be a one-time and it certainly is compared with organic SEO, which requires constant effort. Many aspects of Local SEO are a one-time task such...
In the good old days when things were still analogue, photos were usually produced on paper and put into albums. Descriptions would have been written...
Just as there are things a business can do to increase their brand’s presence and visibility through Local SEO, there are also things they can do to h...
While Local SEO efforts may begin with your Google My Business listing, they certainly do not end there. There are a number of things, in addition to...
